Portfolio
Selected work - thoughtful, fast, and built to last.
Websites
Platforms
E-commerce
Collaborations with city halls in Romania
Security hardening, malware cleanup and usability improvements for municipal websites.
Stauceni Commune
comunastauceni.ro
Tasnad City Hall
primariatasnad.ro
Negri City Hall
primarianegri.roFeatured projects
Custom platform
LaMareOnline
A seaside booking platform crafted from the ground up. Clear journeys for guests, robust tools for owners, and a performance-first build for trust and conversions.
Scope
- Product strategy, IA & UX flows tailored for seaside booking journeys
- Hotel software API integration (PMS/Channel Manager) for live availability & rates
- Property data model & listings with categories, amenities and geo
- Owner registration and guided onboarding
- Owner console to add, edit and publish properties
- Booking engine with calendars, price rules and blackout dates
- Advanced search, filters and map view
- Media management (galleries, cover, lazy-loading)
- Responsive UI across devices
- Security, anti-spam and abuse protection
PHP
HTML
CSS
SQL
Cloudflare
Custom website
Services
Lead generation
Volt Electricians
Custom-coded presentation site built from scratch with a branded design and clear call-to-action points. The structure puts services, certifications and contact options front and center so visitors quickly reach out for quotes or emergency help.
Scope
- Information architecture for services & emergency
- Custom UI kit and page sections (hero, services, FAQs)
- Tap-to-call, WhatsApp and quick quote form
- Service areas and coverage map blocks
- Certifications & trust signals placement
- Form security and anti-spam protections
- SEO basics and clean semantic markup
Results
- Straight path from service to contact
- More inquiries via clear CTAs
- Structure that scales with new services
PHP
HTML
CSS
Bootstrap 5
JavaScript
Custom solution
Prima Sementi
Inventory automation and bidirectional data flow between the website and the internal management system. A custom WordPress plugin keeps stock levels synced every 30 minutes and pushes site events back to the back office to keep everything aligned, accurate and fast.
Scope
- Custom WordPress plugin for 2-way stock sync
- Cron job every 30 minutes with retries & rate limiting
- SKU mapping, fallback rules and partial sync
- Configurable endpoints, auth keys and filters in WP-Admin
- Validation, error handling and audit logs
- Caching to reduce API load and speed up pages
Results
- Accurate stock on product pages and checkout
- Less manual intervention, fewer support tickets
- Consistent data flow from site back to the internal system
WordPress
PHP
SQL
Cron
REST API
E-commerce
WordPress
WooCommerce
Falnic
Online store tailored for a photovoltaics supplier, designed for conversions and effortless browsing. Custom WordPress + WooCommerce build with domain-specific features: quote requests, fast checkout and WhatsApp contact for quick pre-sales questions.
Scope
- Catalog architecture for PV kits, inverters and accessories
- WooCommerce setup with variations, bundles and stock rules
- Quote request flow for custom installations
- Checkout optimization, shipping & payments integration
- WhatsApp quick contact & pre-filled messages
- Security hardening, anti-spam and updates
- Search, filters and structured product data
- Performance tuning, caching and image optimization
- Analytics, events and conversion tracking
Results
- Faster paths from discovery to checkout
- More qualified quote requests via guided form
- Lower support friction thanks to WhatsApp handoff
- Improved speed and conversion indicators
WordPress
WooCommerce
PHP
SQL
REST API
E-commerce
WordPress
WooCommerce
Fitoflora
End-to-end update pipeline that keeps product stock in sync between the internal ERP and the WooCommerce store, plus a marketing-ready setup for Google Ads and Facebook Ads. The storefront is structured for speed, clarity and conversions.
Scope
- Two-way stock sync between ERP and site (cron + fallbacks)
- SKU mapping, validation rules and partial updates
- WooCommerce catalog with variations, attributes and bundles
- Product feeds for Google Merchant Center & Facebook Catalog
- GA4 & GTM events (view_item, add_to_cart, begin_checkout, purchase)
- Security hardening and anti-spam
Results
- Accurate stock and fewer order issues
- Ad-ready feeds and reliable conversion tracking
WordPress
WooCommerce
PHP
SQL
REST API
GA4 & GTM
Custom website
B2B
Lead generation
Smart Water
We designed and built the website from scratch with a clean, conversion-first layout. It loads fast, works flawlessly on mobile, showcases services with visuals, integrates WhatsApp for quick questions, and uses clear calls-to-action that guide visitors to contact or request a quote.
Scope
- Custom design system and components
- Clear IA for services: Irrigation & PEHD
- Service pages with visuals and benefits
- Mobile-first, responsive UI
- WhatsApp click-to-chat integration
- Prominent CTAs (Contact / Request quote)
- Form protection (anti-spam)
- SEO basics & clean markup
Results
- Straight path from service to inquiry
- Higher engagement via WhatsApp & CTAs
- Structure that scales with new services
PHP
HTML
CSS
Bootstrap 5
WhatsApp
E-commerce
WordPress
WooCommerce
Camara cu di tati
Automated inventory sync between the back-office system and the WooCommerce store keeps product availability accurate at all times. The setup is marketing-ready and reduces manual work while improving customer experience.
Scope
- Two-way stock sync (ERP ↔ WooCommerce) with scheduled cron
- SKU mapping, validation rules and safe fallbacks
- Admin tools in WP for manual re-sync, dry-run and logs
- Product feeds for Google Merchant Center & Facebook Catalog
Results
- Accurate availability and fewer order issues
- Less manual work for the team
- Ready for campaigns with clean product feeds
WordPress
WooCommerce
PHP
SQL
REST API
GA4 & GTM
Subscriptions
WordPress
WooCommerce
Magic Nor Tea
Custom website that lets customers purchase maintenance subscriptions for their cars, with a streamlined flow designed for clarity and convenience. We also built a tailored request form that calculates, in real time, the transport cost for towing based on distance.
Scope
- Subscription products and clear purchase flow
- Customer account area for renewals and history
- Email notifications for renewals and requests
- Custom form with distance-based towing cost calculator
- Admin tools for plans, prices and rules
- Security & anti-spam protections on forms
Results
- Subscriptions easy to buy and manage online
- Accurate quotes thanks to real-time towing calculator
- Less manual work through automated notifications
- Clear process from request to confirmation
WordPress
WooCommerce
PHP
SQL
REST API
E-commerce
WordPress
WooCommerce
CMG Smart Buy
An e-commerce store designed for fast, intuitive shopping across a wide product range. From the admin, staff can generate shipping labels (AWBs) in one click, streamlining fulfillment and reducing manual steps.
Scope
- WooCommerce setup: catalog, attributes, variations
- Courier API integration with one-click AWB in WP-Admin
- Order workflow automation and status updates
- Packing slips, invoices and label printing
- Payments & shipping methods configuration
- Customer accounts and order history
- Exports and admin tools for bulk operations
Results
- Faster order processing with 1-click AWB
- Fewer manual errors in fulfillment
- Clear path from product to checkout
- Transparent tracking shared with customers
WordPress
WooCommerce
PHP
SQL
REST API
Website optimization
Maintenance
WordPress
CasaExpert
Ongoing improvements, performance tuning and reliable maintenance for a home & kitchen online store. We focused on stability, speed and a clean shopping experience that helps customers find and buy products with confidence.
Scope
- Site audit, bottleneck analysis and fixes
- Performance tuning (cache, assets, queries)
- Navigation and category structure refinements
- Checkout friction reduction and UX tweaks
- Core, theme & plugins updates with rollbacks
- Security checks, backups and uptime monitoring
Results
- Faster pages and smoother browsing
- More stable releases and fewer incidents
- Clearer path from category to checkout
- Better customer experience with fewer hurdles
WordPress
PHP
CSS
SQL
Caching
Monitoring
E-commerce
WordPress
WooCommerce
Lumea Strumfilor
Product feed implementation and stock synchronization for a kids toys store on WordPress. We set up clean feeds for Google Merchant Center and Facebook Catalog, mapped SKUs, and automated stock updates from the back office so availability stays accurate in ads and on product pages.
Scope
- Product feeds for Google Merchant Center & Facebook Catalog
- SKU mapping, brand/GTIN fields and category taxonomy
- Scheduled stock sync from back office to WooCommerce
- Validation rules, exclusions and safe fallbacks
- Support for variations, attributes and bundles
- Admin controls for manual re-sync and feed refresh
Results
- Accurate availability across site and Shopping Ads
- Less manual editing for the team
- Fewer canceled orders due to out-of-stock
- Cleaner feeds that simplify campaign setup
WordPress
WooCommerce
PHP
SQL
REST API
Merchant Center
Landing page
Maintenance
WordPress
Bruno Marchesi — AST Methodology
Landing page and ongoing maintenance for the main site. The page presents the AST Methodology — Bruno Marchesi’s online Forex coaching program — with a focused story, clear benefits and decisive calls-to-action that guide visitors to request details or join.
Scope
- Content architecture & conversion-oriented layout
- Custom sections: hero, benefits, curriculum, bio, FAQs
- Clear CTAs and lead capture flow (form / booking)
- Email notifications for inquiries
- Security & anti-spam on forms
- Main site maintenance (core/theme/plugins updates, backups)
- Event tracking for key interactions (CTA clicks, form submit)
Results
- Straight path from interest to request
- Reduced friction for prospective students
- Structure that is easy to extend with new modules
- Stable and safe updates over time
WordPress
PHP
CSS
GA4 & GTM
Form protection
Custom website
B2B catalog
Lead generation
Infouic
Custom presentation website with a structured product catalog: gasketed collars, plain collars, profile system accessories and more. The layout guides visitors from category to detailed product pages with specs, dimensions and options so they can make informed requests.
Scope
- Information architecture for categories and products
- Custom product templates with specs and dimensions
- Search and filters for quick discovery
- Optional datasheets and downloadable documentation
- Inquiry forms connected to each product
- Admin-friendly CMS for adding new items
- Security and anti-spam on forms
Results
- Clear path from category to detailed product info
- More qualified inquiries with complete specs
- Scalable structure for future product lines
- A professional, easy to browse catalog
PHP
HTML
CSS
SQL
E-commerce
WordPress
WooCommerce
Fashion
Lamurabrand
A refined swimwear storefront built on WordPress, focused on an elegant, easy shopping experience for a premium beachwear collection.
Scope
- Collection pages and editorial visuals
- Attributes & variations (size / color)
- Size guide and clear product details
- Filters and search for quick discovery
- Checkout and payments configuration
- Security and anti-spam on forms
Results
- Clear path from collection to checkout
- Confident sizing with fewer returns
- Elegant UX that fits the brand
WordPress
WooCommerce
PHP
CSS
SQL
E-commerce
WordPress
WooCommerce
Home & decor
Furnitura
A home & decor store structured around clear categories and guided discovery. The catalog makes it easy to compare textiles, sofas, mattresses and accessories and move smoothly from browsing to checkout.
Scope
- Category architecture: sofas, textiles, bedding
- Filters by material, size, color and price
- Promotions & deals sections
- Checkout & payments setup
- Form security and anti-spam
Results
- Simpler path from category to product
- Cleaner product info that helps decisions
- Frictionless add-to-cart and checkout
WordPress
WooCommerce
PHP
CSS
SQL
Custom platform
Order management
B2C
Pepinierele-Roman
Online store for certified planting material across 100+ varieties. We improved the external order-management platform used by the team: easier order entry, real-time stock updates, invoicing and clear status notifications.
Scope
- Stock management with real-time updates
- Order entry, statuses and invoicing
- Status notifications to customers
- Exports and admin tools for daily ops
- Access control and form protection
Results
- Fewer errors and faster processing
- Clear order visibility for the team
- Better experience for customers
PHP
HTML
CSS
SQL
E-commerce
WordPress
WooCommerce
Jewelry
Chloe Bijuterii
Custom WordPress + WooCommerce online store for a jewelry brand. The catalog highlights collections and product details with a smooth path from discovery to checkout.
Scope
- Custom theme setup and branded components
- Collections, categories and product structure
- Attributes & variations (size, finish, material)
- Filters and search for fast discovery
- Payments and shipping configuration
- Order emails and status updates
- Security and anti-spam on forms
Results
- Clear path from collection to checkout
- Accurate options with product variations
- Trust-building experience for a premium brand
WordPress
WooCommerce
PHP
CSS
SQL
